Successful domainers = collectors
Some of the most successful domain investors generally have settled for a particular niche or two which they have decided to focus on instead of being all over the place like newbies end up doing before they even realize this. Domainers are essentially collectors who buy up domains in categories which they are experts in and know everything there is to know about… Or at least that is how it is suppose to be.
That is one of the biggest differences there is between a seasoned domain investor / collector and a newer domainer / rookie. Domain names are investments, so you have to do your homework before you make an acquisition. You gotta know everything the domain has going for it in order to properly determine it’s value.
People who are brand new to the domain industry must understand the importance of having a clear focus and target a niche which hopefully is still wide open or should I say not too competitive. A category where you can still get lots of bargains. You really gotta carve out your own niche and that is done by doing a lot of market research and keyword analysis. The good ol’ fashioned way; hard work!
As you may or may not know, I have been focused on a couple of categories in particular the past few years when it comes to domain acquisitions. I have purchased thousands of domains in the real estate, travel and entertainment niches. Some directly from owners, some on the aftermarket but most have been manually registered. A lot of these domains have been mass developed while the rest will be re-sold eventually. Below is a short list of some geo tourism related domains which I have acquired in just the last few month’s:
- MiamiTourism.org
- LosAngelesTourism.org
- ChicagoTourism.org
- BostonTourism.org
- ShanghaiTourism.org
- TokyoTourism.org
- BangkokTourism.org
- HongKongTourism.org
- SeoulTourism.org
- MoscowTourism.org
- RomeTourism.org
- BerlinTourism.org
- MunichTourism.org
- JerusalemTourism.org
- SydneyTourism.org
- VancouverTourism.org
- TorontoTourism.org
- AmsterdamTourism.org
- StockholmTourism.org
- ViennaTourism.org
- CairoTourism.org
- NewDelhiTourism.org
- SaoPauloTourism.org
- BuenosAiresTourism.org
- MexicoCityTourism.org
- and a few hundred more…
The above list is just a small sampling of the domain collection I was able to put together so far. I am not even done yet… Still working on adding more domains to the list. I have domains mostly in the .org gTLD but some .net’s as well, ie;
- NorwayTourism.net
- AthensTourism.net
- DenmarkTourism.net
- RussianTourism.net
- KievTourism.net
- SwedenTourism.net
- ManilaTourism.net
- KolkataTourism.net
- BucharestTourism.net
- ManchesterTourism.net
- HawaiiTourism.net
- IcelandTourism.net
- …and so on and so on
I personally prefer the .org over the .net extension in this case because travel related websites in the USA have been marketed under the .org extension for a long long time. Believe it or not, many of these tourism .org’s domains get natural type in traffic and even make some money while parked. Some of the better domains I had to pay hundreds of dollars during auctions, but most of them I was able to secure for under $10. It really doesn’t get better than that!
I am probably going to try and flip this collection of domains soon… If that doesn’t work out then I can always develop them. That is always an option I am more than happy to explore and truly enjoy. I love building out on-topic networks and with such a diverse collection of travel related domains, it should be a lot of fun and hopefully profitable too
Most of the city’s I’ve targeted aren’t just your average city. They are “global cities” also known as world city / alpha city / international city, etc. Extremely popular tourist destinations… Metropolis… Megalopolis… Very popular and world renowned destinations. Capitals of their country’s. So you get the idea. They are hot hot hot.
Just one or two of these on their own wouldn’t be as valuable as they are in a group sale. Collections of related keyword domains are that much more desirable and always in-demand.
When you are investing in domains, you want to have an entire niche covered if possible… Not by having 100 or 500 domains of the same city or product for example, but covering it from different angles.
I hope all of this makes sense. Feel free to share your comments below and good luck in finding your own niche if you still haven’t settled for one yet!
N
March 11, 2010
Hello Mike,
Awesome advice. I enjoy all of your posts as they are all motivating, insightful and wise. Thanks, and looking forward for more.