You’re not always going to be able to flip domains for a profit or even get your original investment’s money back because the value of the domain is a number that is often pulled straight outta the ass that doesn’t always make sense… So prices are wacky, naturally, as are the people who participate in auctions. That’s how it goes in this business. Last week I auctioned off PragueCzechRepublic.com and StockInvestment.net and took a loss on both sales. It wasn’t the first time it happen or last time it will happen either… It’s part of the game!

I paid $306 for PragueCzechRepublic.com over at NameJet…. I thought I got a pretty good deal for the domain and that it should be easy enough to flip it for at least a few thousand bucks. 1000% ROI… Money in the bank! So I put it up for sale on forums and various other marketplaces… But it got no auction. So few month’s go by and I decide to auction it off with a $99 reserve at the newly introduced BargainDomains.com auctions where the market will set the price… It got a few bidders and a bit of action, but only closed at $284. Argh!

StockInvestment.net I purchased for $499 from another domainer on a domain forum few month’s ago. Once again, I thought I got a pretty good deal and could flip it atleast for 2x, 3x even to domain resellers aka domainers… No problem! I tried listing it on forums, newsletters, marketplaces, etc… It got no action. So it got auctioned off with a $99 reserve at BargainDomains.com once again and it closed for only $250. Ouch… I was disappointed with both results, but what can you do.

It was interesting to see StockInvestments.com sell for $3,088 and StockInvestment.com for $2,855 at a recent Latona’s auction. The domains were auctioned off by Richard Whitney at a reserve of $1000. I recall seeing these domains listed for $30,000 or $40,000 each at various other places where they were listed for sale earlier this year.

So that’s just the way it goes… You win some, you lose some. The market always sets the price. What you have in your head is just a number that isn’t always realistic… Only sure way to get a good sale and ROI is to keep trying, but I got sick of trying to sell these domains which weren’t getting the offers I was expecting so I put them up at auction, and the market set the price. They closed for whatever they were worth, at that point in time anyway.