Mike Sullivan did a great interview with the Domain King — Mr. Schwartz! In that interview, it is revealed that Rick registered around 2,000 .CO domains. I was surprised to read this, but then again, not really that surprised once you think about it.

Personally, I only bought into a few hundred .CO domains as I already wrote in a few previous blog posts, and most of them were the type most domainers would stay away from because yes, they are typos, but who cares… Speculation and exploitation is part of the domaining game and taking risks is as well. It would really be “UNDOMAINER” from my part not to at least gamble a bit with this new extension which potentially can be a goldmine when it comes to typos.

Now, bigger players such as Schwartz can gamble x 2000…. I know my limits, which is why I was only willing to put up $X amount of cash for a few hundred carefully selected domains ahead of time and so does he. Every move with most successful domain investment strategies is calculated and done in such a way to take out as much risk as possible from the equation…. You basically have a plan right from the start and try to stick with it..

My plan was to generate some traffic from the few hundred typo’ domains and find ways to monetize them and then get rid of them as soon as possible… Rick Schwartz’ plan is to probably flip them in a few years once valuations for .CO’s are stabilized and well established, meaning in-demand from a large pool of buyers. All he needs is a few homeruns and that more than takes care of the rest. With domain collections, it is normal for a few domain sales every so often to take care of all of the rest when talking about renewal fees and keeping the dream alive